SERVICES

Members of waxcoach.com gain valuable PR and marketing know how for your current project and the next, and the next. Plus, you'll participate in a collaborative community of your peers and media experts to learn information and share your own!

COACHING TIME

Face it, public relations and marketing can seem like a total mystery sometimes. Book one-on-one time with Bonnie Harris to work on specific issues, craft a pitch, write a press release, whatever your challenges are. Principal Members get their first six hours free!

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MEDIA LISTS

Media lists are vital to any campaign. Purchase lists by geography. Segment them by type of publication or broadcast outlet. Traveling for work? Pitch the local media while you're in town and gain valuable TV and print placements. Order lists by media type, geography, and segment! Prices range from $200 and up.

Media lists are priced based on requirements. Email us for more information.

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DISCUSSION BOARD

The Wax On discussion board is a place to meet your peers and get valuable advice and tips! Post any question you want, and the folks from Wax will answer it. As our membership grows, so will this valuable interchange of information. The Associate Membership gets you onto the board for only $139 a year! Sign up now!

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PR & MARKETING PLANS

You must plan your work, and work that plan but who knows where to start? waxcoach.com uses a proven format to help you create your own public relations and marketing plan. We'll help you with identifying proper timelines, how to pitch and when to pitch the media, when to use advertising, learning about your target audience, and much more!

The marketing plan service comes with six hours of consulting time with Wax Marketing publicity and marketing staff. They help you understand the components of the plan, check in with you on progress on a regular basis and help write the tougher parts of your plan with you. The public relations and marketing plan also includes a comprehensive media list for you to use to start your promotion campaign. If you're using a Virtual Assistant, we can help that person write your plan for you.

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CLASSES

Principal Members gain the distinct advantage of small group, live teleclasses with Bonnie Harris. Classes do not have to be taken in a certain sequence, you can jump in any time! Learn the best way pitch the media, write releases, get on television, and much more!

Note: All Classes are included in Principal Membership benefits , and are FREE of charge.

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eBOOK DOWNLOADS

Download the latest eBook, "Do It Yourself PR and Marketing". Bonnie Harris reveals how to determine who to pitch, how to pitch them and what pitches work (and what doesn't) in this pragmatic guide to doing your own PR. Learn the differences between pitching to broadcast, print and Internet media. Understand the timing of each media and why most talk show pitches fail. Learn about press releases, and why they don't work most of the time.

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